Your B2B website is probably good-enough
costing you deals.
Most B2B founders spend months perfecting their product — then send prospects to a website that kills the sale before it starts. Find out in 30 seconds if yours is one of them.
94%
Fail basic performance tests
9 in 10 B2B websites have at least one critical issue that actively drives away buyers.
7s
Average decision-maker patience
If your site doesn't load fast and speak clearly in 7 seconds, they're gone — forever.
68%
Of B2B buyers judge credibility by website
Before a call ever happens, your website has already passed or failed a silent audit.
3.4x
More leads from optimised B2B sites
Same traffic. Same product. Fixed website = fundamentally different pipeline.
94%
Fail basic performance tests
9 in 10 B2B websites have at least one critical issue that actively drives away buyers.
7s
Average decision-maker patience
If your site doesn't load fast and speak clearly in 7 seconds, they're gone — forever.
68%
Of B2B buyers judge credibility by website
Before a call ever happens, your website has already passed or failed a silent audit.
3.4x
More leads from optimised B2B sites
Same traffic. Same product. Fixed website = fundamentally different pipeline.
WHAT WE ANALYSE
6 things that
silently kill B2B
conversions
Page Speed
A 1-second delay costs 7% in conversions. Enterprise buyers don't wait. We flag every second of unnecessary delay.
Value Proposition Clarity
Can a stranger understand what you do and why they should care — in under 5 seconds? Most can't. We test for this.
Mobile Experience
60% of B2B research happens on mobile. Broken layouts and tiny text are silent deal-killers you never see.
SEO Foundations
Buyers search before they reach out. If you're invisible in search, you're losing deals to competitors who aren't.
Trust Signals
Security badges, social proof, credibility markers — without them, enterprise buyers bounce before even reading your pitch.
Conversion Path
Is your CTA clear? Is the path to contact frictionless? One confused click ends the conversion permanently.
THE UNCOMFORTABLE REALITY
Your sales team is
fighting your
website
every single day.
You're running ads. You're doing outbound. You're asking for referrals. And then every single prospect lands on a website that quietly undoes all of it.
Not because your product isn't good. Not because your pricing is wrong. Because your website sends the wrong signal at the wrong moment — and nobody tells you.
The "we'll fix it later" trap
Later never comes, and meanwhile you're in 200+ sales calls explaining what the website should have communicated instantly.
The fake credibility problem
Your competitor's website looks polished. Yours looks internal. Buyers can't evaluate products — they evaluate signals.
The silent drop-off
Prospects check your site after a call. If what they see doesn't match what you said, the deal stalls. You never know why.
The founder blind spot
You're too close to your product to see your website the way a cold buyer does. This audit gives you that outside perspective — in 30 seconds.
HOW IT WORKS
Instant audit.
Real data. No fluff.
01
Drop your URL
Paste your website URL. No account, no email no setup. Just your link.
02
We run 6 checks
Speed, SEO mobile, trust, clarity, and conversion path — all scanned in real time.
03
Get a clear score
A straightforward scorecard showing exactly what's working and what's bleeding deals.
04
Know what to fix
Actionable priorities — not generic advice. Know exactly what to address first for maximum pipeline impact.
Stop wondering
why deals go
quiet. Find out
right now.
Free audit • No signup • Instant results